Ideas — content suggestions for your studio
Ideas is the replacement for the notebook of half-finished marketing thoughts. The app watches your services, your posting rhythm, and the calendar, then suggests posts worth making — so you never sit staring at a blank caption box.
How to use it
Each idea is a card with a short title, the reason behind it, and a tag showing where it came from — a service you haven’t featured lately, a quiet stretch on your calendar, or an upcoming seasonal moment.
- Read the new cards — each says why it’s worth posting.
- Approve the ones you like, or Dismiss the ones you don’t.
- Press Compose on any card to open it as a draft, already filled in.
- Press Refresh when you want a fresh batch — about once a week is plenty.
Composing from an idea carries its angle into the Composer, so the draft already knows what it’s about.
Worked example
Priya runs a massage and spa studio. The new cards include “feature your hot-stone massage — not posted in two months”, “Mother’s Day is coming”, and “Thursdays are quiet — promote a midweek unwind”. She likes the Mother’s Day one, presses Compose, and a draft opens with the gift-booking angle ready to edit. She approves the hot-stone card for later and dismisses the rest. Her week has a plan.
Related
- Composer — where an approved idea becomes a real post.
- Voice & brand — what makes the drafted idea sound like you.
- Overview — the marketing home where fresh ideas surface first.