Deep dive — the full AI read on one competitor
The insight cards are for daily checks. The deep dive is for weekly planning — a fuller view of one studio with charts, their key numbers laid next to yours, a pricing table, and a longer written strategy. It’s what you open before a planning session, not at noon between clients.
How to use it
On any competitor’s page, press Deep dive. A full view opens with the richer read: their posting rhythm as a chart, their following and engagement as tiles — each with your own equivalent number underneath so you can see where you stand — a table of their prices, and a written take on what to copy and what to differentiate.
The first time you open it on a studio, the app generates the read (a few seconds, and it uses some of your credits). Open it again soon after and you see the saved version instantly, free. Press Refresh when the studio’s been busy and you want the latest.
Why their numbers sit next to yours
A competitor’s follower count alone doesn’t tell you much. The deep dive shows your number below theirs, with a colored gap. Green means you are ahead, red means they are ahead. You can see the comparison without opening your own analytics.
Worked example
Maya runs the deep dive on a competing med-spa before her Monday planning. The tiles show they’re larger on reach but her engagement rate is higher; the pricing table shows their signature facial well above hers. The written read tells her not to chase their size but to lean on her tighter community and price-value angle. Five minutes, a clear plan.
Related
- Combined strategy — the shorter read the deep dive expands on.
- Competitor pricing — the source of the deep dive’s pricing table.